http://www.mediamum.net/2008/09/24/msm-journalism-and-twitter/ It's Aussie for Mom Tue, 13 Dec 2011 13:39:20 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.mediamum.net/2008/09/24/msm-journalism-and-twitter/comment-page-1/#comment-43 Jenyum/Tacomamama Sun, 28 Sep 2008 22:19:10 +0000 http://mediamum.wordpress.com/?p=109#comment-43 I think you raise a really good point about Twitter. CNN is doing a pretty good job with it, for example, with Rich Sanchez and Issue #1. Sanchez actually shows their @replies (selectively) and responds, making it clear that it isn't (just) an advertising gimmick. Twitter has the potential to be an off-site place to elicit reader comments, in a way that will not damage a brand. I think you raise a really good point about Twitter. CNN is doing a pretty good job with it, for example, with Rich Sanchez and Issue #1. Sanchez actually shows their @replies (selectively) and responds, making it clear that it isn’t (just) an advertising gimmick. Twitter has the potential to be an off-site place to elicit reader comments, in a way that will not damage a brand.

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