Jed: How old are you this year? Me: I’m 27. Jed: Oh thank goodness. You’ve been 24 for 15 years now. Glad to see you’ve decided to move on. Me: I have not. I’ve been 27 for a while. I embrace my age. Jed: Yes. Yes you do. Especially when your daughter is catching up with you. Me: I could totally have given birth at 9. That happened in China or something. It’s because... 

Word of Mouth has always been a double-edged sword for small business. I remember the saying  a local fish and chip shop had on their wall. “If you like our food, tell your friends. If you don’t like it, tell us!” Once upon a time, the worst that could happen would be a letter to the editor of the local paper. With a 24 hour news cycle, the bad news would pass and your business...