I’ve been asked why mom bloggers seem to have a fascination with laundry?

(What is the most polite way I can say this?)

Because it’s a pain in the arse. (There ya go. Actually, that was easier than I thought it would be.)

Just because we tweet/blog or otherwise about different detergents doesn’t mean we love laundry. (Exceptions are the psycho pretenders who say they love laundry because they’re getting a kick back, a la #gno. It’s not independent evaluation – and WE ALL KNOW IT. No woman is dancing in the laundry unless they’ve got a screw loose. Ha. I said screw.)

40kg of laundry at my place in Australia (5 loads). Yes, it gets sorted into smaller baskets for family members as it comes off the line.

We all have lives. Busy lives. And laundry gets in the way. It’s yet another ball we have to juggle because there’s nothing more annoying than a kid/husband complaining about the state of their clothes (no undies, ‘swamp rat smell’, odd socks missing, etc) while you’re racing around trying to make everything just work at the same time as dressing so your butt looks a bit smaller and that brown stuff on the wall is totally Nutella and not anything else.

I don’t have time to wash things twice. In fact, I don’t have time to check whether the detergent worked. I just expect it to. And damn it, when a detergent seems to not do a job and in fact just sets a stain instead of getting rid of it, it pisses me off. A lot. It drives me crazy, because I find out about it when I’m putting the clothing on again, after folding it and putting it away.

I don’t have time for this crap. (See? Three references to time in a row. This is a big deal.) Finding out there’s dirt marks still on clothing when I thought it was washed, drives me nuts. So I tell people. And so do all of us. It so happens my main method of communication with all my mom/mum pals is social media. And in social media, I’m loud.

We’re not fascinated with laundry, dear advertisers. We hate it. And we just want your stuff to work. That’s all.

Your Free Focus Group

The impetus for this post?

Bloody hell, Sun. I thought I was going up a notch in buying your ‘All’ 3x concentrated laundry liquid. I think the damn stuff put MORE marks on the clothing than they had going in. They don’t even smell that good either. I hate you. I got a better wash out of the $2.50 cheapo Sun bleach powder stuff I got at Dollar Tree. I keep getting coupons for Tide (which is pricey even with a $1.50 off coupon), so maybe I’ll try that. I think I got a one-try sachet of Tide once and used it, but here’s a note – one time is not enough to really evaluate a laundry soap. I need at least three or four goes at it. So while I used it for one load, it wasn’t memorable enough for me to actually buy it, especially when the price point is so high. Do some freaking research. When we find a good laundry soap we stick with it. But it needs to freaking work. You might want to think about that. Or bite me. Your choice. I hate laundry. I just don’t have the TIME.

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