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The invisible Women in Tech
I’m pretty tired of the women in tech ‘debate’. Why? Because I think we fail to appreciate how women are demonstrating their tech involvement in a space they are creating themselves. Women are in tech, in huge numbers – they’re just not seen unless they are in traditional tech roles that involve a cubicle and 9-5 work day, and that shows how limited the debate really...
Less Stepford, more Charlie Sheen #winning
It’s time to stop acting like life is always cute and cuddly. Some bloggers are walking advertisements for Stepford, but the best bloggers – the ones who you feel most connected to and passionate about – are the pre-robotic ones.
These are women who blog about topics they decide, because they want to – FOR THEM. They’re not out to impress you. They don’t want to...
Boycotters and the challenge of taking a stand
Boycotting a company is like being committed to something in a big way. It’s like getting married.
Like marriage, you are making a declaration that’s public. A formal representation of something you’re standing for. It’s no longer just a private aggravation. Deciding to actively, publicly boycott a company is a big deal. When you take that stand, and have a public presence...





I'm Jo White, aka Mediamum (TM). I'm an Aussie mum of four living in Colorado doing graduate research in social media and crisis informatics at CU. My life is a blended experience. These are my stories.



